In HubSpot, what can workflows be used for?

Workflows in HubSpot are primarily designed to automate repetitive tasks, making them a powerful tool for streamlining various marketing, sales, and service processes. By utilizing workflows, users can set up sequences of actions that occur automatically based on defined triggers and conditions. This can enhance efficiency by saving time and reducing the likelihood of human error in tasks such as sending emails, assigning contacts to different teams, changing properties, and notifying internal teams.

The other options represent functions that work outside the primary purpose of workflows. Creating social media posts is typically handled through a specialized social media management tool within HubSpot rather than through workflows. Designing marketing graphics involves using graphic design software or tools rather than an automated sequence of actions. Conducting market research requires specific methodologies, strategies, and analysis typically performed manually or with specialized analytics tools, rather than through task automation like workflows.